How many employees work at Ad Up?

Ad Up BV has approximately 18 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Ad Up’s total headcount has grown 45.8% from 12 employees in 2023 to 18 in 2026.

Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published August 2026

Is Ad Up hiring right now?

Yes, Ad Up is actively hiring. Ad Up had 1 active job postings in 2026, a 0.0% no change from 2025 — see job openings & hiring trends.

About Ad Up’s Workforce

Ad Up BV is an Information Technology Services company that employs 18 people worldwide as of March 2026. It is the 8th-largest by headcount among its peers. Founded in 2021, the company is headquartered in Amsterdam, Netherlands.

Ad Up's workforce has grown 45.8% from 2023 to 2026, though it is down 11.4% year over year in 2026. Its workforce is concentrated most in South Asia (59.4%), followed by Western Europe (40.6%).

Ad Up's functional groups are Engineering (59.5%), Sales and Marketing (24.3%), and Finance and Operations (16.2%), with Sales and Marketing growing fastest (up 43.5%). The average salary is $49,342, ranging from a median of $96,000 in Western Europe to $16,000 in South Asia, up 26.7% year over year in 2026.

Ad Up's hiring activity held steady in 2026.

Sourced from Revelio Labs workforce data.

Headquarters
Amsterdam, Netherlands
Founded
2021
Industry
Information Technology Services
Employees
18
YoY
-11.4% (-1)

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Ad Up Annual Employee Count (2023-2026)

Interactive chart of Ad Up annual worldwide employee count from 2023 to 2026.
  • Ad Up had 18 employees in 2026, a 11.4% decline (-1) from 2025.
  • Ad Up had 20 employees in 2025, a 11.6% decline (+4) from 2024.
  • Ad Up had 16 employees in 2024, a 22.0% decline from 2023.
  • Ad Up had 16 employees in 2023, a 14.2% increase (+5) from 2022.

Ad Up's total workforce has grown from 12 employees in 2023 to 18 in 2026.

Ad Up BV quarterly employee count

YearQtrEmployeesYoY ChangeYoY %
2026Q118-1-11.4%
2025Q420+4-11.6%
2025Q319+1-34.9%
2025Q218-1-34.9%
2025Q119-1-18.7%
2024Q416+0-22.0%
2024Q318+4-0.0%
2024Q219+7-1.9%
2024Q120+7-1.6%
2023Q416+5+14.2%
2023Q314+3+15.6%
2023Q212-1+6.4%

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Ad Up Employee Count by Region (2026)

South Asia accounts for the largest share of Ad Up's global workforce with approximately 59% of total employees, followed by Western Europe.

Ad Up employees by region

RegionEmployees% of Total
South Asia1159.4%
Western Europe740.6%

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Ad Up Employee Count by Department (2026)

Ad Up's employee groups are Engineering (59.5%), Sales and Marketing (24.3%), and Finance and Operations (16.2%).

Ad Up employees by department

DepartmentEmployees% of Total
Engineering1159.5%
Sales and Marketing424.3%
Finance and Operations316.2%

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Ad Up Employee Salary by Region (2026)

Ad Up's average employee salary is $49,342 globally. Employees in Western Europe receive the highest compensation, with median pay approximately 1.9x the global average. Pay is lowest in South Asia, at a median of $16,000.

Ad Up median employee salary by region (USD)

RegionMedian Salary
Western Europe$96,000
South Asia$16,000

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Ad Up Job Openings and Hiring Trends (2023-2026)

Interactive chart of Ad Up annual active job postings from 2023 to 2026.
  • Ad Up had 1 active job postings in 2026, a 0% no change from 2025.
  • Ad Up had 1 active job postings in 2025, a 200.0% increase (+1) from 2024.
  • Ad Up had 0 active job postings in 2024, a 0% no change from 2023.
  • Ad Up had 0 active job postings in 2023, a 0% no change from 2022.
  • Hiring velocity in 2026: 0 new roles/month, down from 1 in 2025 and 0 in 2024.

Ad Up's hiring activity held steady in 2026.

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Frequently Asked Questions About Ad Up

How fast is Ad Up growing?
In 2026, Ad Up's headcount shrank 11.4% to 18 employees, down from 19 in 2025.
See the full headcount history
Where are Ad Up employees located?
Most Ad Up employees are based in South Asia (59.4% of headcount), followed by Western Europe.
Explore where the workforce is based
What is the average salary at Ad Up?
The average employee salary at Ad Up is approximately $49.3k per year.
Analyze the salary distribution
How many new job postings does Ad Up open per year?
In Q1 2026, Ad Up opened 0 new job postings. In 2025, Ad Up opened 7 new job postings — about 1 per month.
Track hiring trends by role
When was Ad Up founded and where is it headquartered?
Ad Up was founded in 2021 and is headquartered in Amsterdam, Netherlands.
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