How many employees work at Goals?

Goals AB has approximately 86 total employees worldwide as of March 2026, according to Revelio Labs workforce intelligence data. Goals’s total headcount has grown 60.8% from 54 employees in 2023 to 86 in 2026.

Data source: Revelio LabsCoverage: Global workforce, 2023–2026Published August 2026

Is Goals hiring right now?

Yes, Goals is actively hiring. Goals had 6 active job postings in 2026, a 15.4% decline from 2025 — see job openings & hiring trends.

About Goals’s Workforce

Goals AB is a Media and Entertainment company that employs 86 people worldwide as of March 2026. It is the 7th-largest by headcount among its peers. Founded in 2021, the company is headquartered in Stockholm, Sweden.

Goals's workforce has grown 60.8% from 2023 to 2026, though it is down 4.0% year over year in 2026. Its workforce is concentrated most in Northern Europe (74.0%), followed by Southern Europe (13.8%) and Western Europe (4.7%).

Goals's functional groups are Engineering (38.4%), Finance and Operations (36.1%), and Sales and Marketing (25.6%), with Sales and Marketing growing fastest (up 10.1%). The average salary is $90,428, ranging from a median of $95,000 in Northern Europe to $64,000 in Southern Europe.

Goals's active job postings fell 15.4% in 2026 to 6, with new postings per month cooling from 14 in 2023 to 6 in 2026. Overall employee sentiment is negative and broadly stable.

Sourced from Revelio Labs workforce data.

Headquarters
Stockholm, Sweden
Founded
2021
Industry
Media and Entertainment
Employees
86
YoY
-4.0% (-1)

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Goals Annual Employee Count (2023-2026)

Interactive chart of Goals annual worldwide employee count from 2023 to 2026.
  • Goals had 86 employees in 2026, a 4.0% decline (-1) from 2025.
  • Goals had 85 employees in 2025, a 1.6% decline (+3) from 2024.
  • Goals had 82 employees in 2024, a 3.4% increase (+12) from 2023.
  • Goals had 70 employees in 2023, a 16.8% increase (+22) from 2022.

Goals's total workforce has grown from 54 employees in 2023 to 86 in 2026.

Goals AB quarterly employee count

YearQtrEmployeesYoY ChangeYoY %
2026Q186-1-4.0%
2025Q485+3-1.6%
2025Q386+7+2.3%
2025Q285+11+3.4%
2025Q187+14+4.6%
2024Q482+12+3.4%
2024Q379+18+5.7%
2024Q274+20+5.3%
2024Q173+22+11.6%
2023Q470+22+16.8%
2023Q361+18+11.1%
2023Q254+20+13.2%

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Goals Employee Count by Region (2026)

Northern Europe accounts for the largest share of Goals's global workforce with approximately 74% of total employees, followed by Southern Europe and Western Europe.

Goals employees by region

RegionEmployees% of Total
Northern Europe6474.0%
Southern Europe1213.8%
Western Europe44.7%
South Asia22.1%
Eastern Europe21.9%
South America21.8%
North America11.6%

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Goals Employee Count by Department (2026)

Goals's employee groups are Engineering (38.4%), Finance and Operations (36.1%), and Sales and Marketing (25.6%).

Goals employees by department

DepartmentEmployees% of Total
Engineering3338.4%
Finance and Operations3136.1%
Sales and Marketing2225.6%

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Goals Employee Salary by Region (2026)

Goals's average employee salary is $90,428 globally. Employees in Northern Europe receive the highest compensation. Pay is lowest in Southern Europe, at a median of $64,000.

Goals median employee salary by region (USD)

RegionMedian Salary
Northern Europe$95,000
Western Europe$74,000
Southern Europe$64,000

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Goals Job Openings and Hiring Trends (2023-2026)

Interactive chart of Goals annual active job postings from 2023 to 2026.
  • Goals had 6 active job postings in 2026, a 15.4% decline (+4) from 2025.
  • Goals had 2 active job postings in 2025, a 111.1% decline (-5) from 2024.
  • Goals had 7 active job postings in 2024, a 0% no change from 2023.
  • Goals had 7 active job postings in 2023, a 100.0% decline from 2022.
  • Hiring velocity in 2026: 6 new roles/month, up from 5 in 2025 and 6 in 2024.

Goals's hiring is slowing: active job postings fell 15.4% in 2026 to 6, with new postings per month cooling from 14 in 2023 to 6 in 2026.

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Goals Employee Sentiment (2026)

Revelio Labs tracks employee sentiment across Goals's workforce based on public professional data. Overall sentiment is negative and has held steady year over year in 2026.

Overall

NegativePositive

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Frequently Asked Questions About Goals

How fast is Goals growing?
In 2026, Goals's headcount shrank 4.0% to 86 employees, down from 87 in 2025.
See the full headcount history
Where are Goals employees located?
Most Goals employees are based in Northern Europe (74.0% of headcount), followed by Southern Europe and Western Europe.
Explore where the workforce is based
What is the average salary at Goals?
The average employee salary at Goals is approximately $90.4k per year.
Analyze the salary distribution
How many new job postings does Goals open per year?
In Q1 2026, Goals opened 19 new job postings. In 2025, Goals opened 58 new job postings — about 5 per month.
Track hiring trends by role
When was Goals founded and where is it headquartered?
Goals was founded in 2021 and is headquartered in Stockholm, Sweden.
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